Digital catalogue of self-paced learning to suit you
Communication that Works. Understand framing and narrative change, how they shift the dial on issues, and gain the tools to make a positive, practical and long-term impact with your comms work.
This training will leave you feeling empowered to drive positive impact through your comms work – whether you work in social justice, campaigning, development, or the charity sector.
By the end of the self-directed course you’ll:
- Understand framing and narrative change, and know what works to ‘change the narrative’
- Feel confident and excited about applying these insights to your communications work
- Learn the three ‘golden rules’ of communicating for change
- Experience inspiring real-world examples of where communications have driven change
Learn at your own pace with this flexible, online course and digital workbook. You’ll even have access to the training for six months from the date of purchase, so you can go back and refresh your knowledge.
Ready to book your spot?
You’re a small organisation if your annual budget is circa £100k. Medium organisation if your annual budget is circa £500k. And large organisation if it’s circa £2million+. Fees are based on your organisation’s size. Get in touch with us to find out more.
Engaging, supportive and facilitated sessions, tailored to your team
We offer two types of facilitator led training (either in-person or online):
- For internal teams within an organisation, we will design and deliver communications training specifically tailored to the issue you work on
- For your networks of people with lived experience, we equip them with the tools and skills to safely engage with the media, communicate the issue area and share their story in a boundaried way.
We also encourage you to get in touch for anything else you’d like support with around communications and holding networks.
For internal teams within an organisation
Heard offers training, tailored to your issue area, and designed to help your organisation tell powerful stories and shift public understanding. This isn’t standard comms training, but deeper support on how to change the conversation, shift the narrative and have greater impact.
These sessions are ideal for organisations working in our issue areas – climate change, poverty, migration, transgender experiences, children’s palliative care.
What we cover:
- Research-backed communication tools and approaches that work to shift perceptions
- Practical activities to take back to your team, organisation and comms channels
- For your networks: approaches and techniques to prioritise wellbeing and self care in media engagement work
For people with lived experience
Our in-person training is aimed at people with lived experience who are campaigners, storytellers, content creators or are planning to do media engagement work.
This training supports people to engage with the media safely, prioritising their wellbeing and honouring their boundaries when sharing their story.
What we cover:
- Research-backed tools and approaches how to to talk about the issue with impact
- Approaches and techniques to prioritise wellbeing and self care in public and media engagement work
- Practice mock interviews with guest journalists to put the learning into practice
Not sure if the above options would work for you?
That’s okay! Give us a shout and we can tailor something else to suit. Email us at info@heard.org.uk
Likewise, if you are a storyteller/campaigner with lived experience interested in the online training but unable to meet the costs please get in touch.
